Beauty reviews that match skin to shopper

The only question that matters in beauty is will this work for my skin. Quoli puts skin-type and concern filters on every product page, so the next shopper sees results from people who match her profile.

CONATURAL

Migrated off Fera and unlocked industry-best submission rates

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10K+
Reviews
$75K+
Attributed
92%
Recommended

Why reviews matter

Beauty is the most personal vertical online. Skin type, concern, age, and climate all change how a product performs. The proof on a product page has to feel like a friend with the same skin, not a generic 4.9 average.

95%
Of beauty shoppers read reviews before they buy
78%
Find UGC more credible than brand content for beauty
Conversion lift when reviews include photos
88%
Trust online reviews as much as personal recommendations
270%
Conversion lift on products with 5+ reviews
$50B+
Annual industry returns, mostly avoidable with better proof

Skin-matched proof in 30 days

What the highest-collection-rate beauty brands ship in their first month with Quoli.

Send the second request at 21 days

First request gets first impressions. Day-21 follow-up captures actual results. Beauty brands collect more meaningful reviews this way.

Make skin type required, age opt-in

Every reviewer logs skin type and concern. Age and climate stay opt-in. The matched-reviewer feed feels like a friend, not a focus group.

Turn on the compliance dictionary

Beauty's 148-term compliance dictionary auto-flags drug claims and regulated language before publish. Audit log captures every draft.

Beauty brands on Quoli

From skincare and fragrance lines to multi-SKU beauty essentials. A few hundred beauty brands collect with Quoli today.

We'll move you in a day

White-glove migration with no data loss or downtime. Our team handles export, import, widget setup, and redirects. Reviews, photos, and verified-buyer flags carry over intact.

Common questions about beauty reviews

The five we hear most. For anything else, drop us a line. We answer the same day.

Can a review app handle beauty and cosmetic claim compliance?

Yes. Quoli Intelligence is built to avoid claims it should not make and flags wording that needs a human eye before it publishes, which matters for regulated beauty categories.

How do skin-type filters work for beauty products?

Quoli collects skin type, concern, and result attributes at review time and shows them as filter pills so shoppers find reviews from people like them.

Can shoppers see before-and-after photos in reviews?

Yes. Photo and video reviews are supported on every plan, and media review discounts encourage shoppers to upload their results.

Does Quoli help reduce returns for beauty products?

Matching shoppers to results from similar skin types and concerns sets accurate expectations, which reduces disappointment-driven returns.

4.9 ON THE SHOPIFY APP STORE

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