In April 2026, Shopify awarded Quoli the Built for Shopify badge, the platform’s quality designation for apps. This post covers what the badge means, what Shopify evaluates to grant it, and why it matters for merchants choosing a reviews and UGC stack.
Short version: Built for Shopify is Shopify’s own quality status for apps. It isn’t a paid placement or a sticker. It’s earned against Shopify’s published requirements, and apps have to keep meeting them.
What Built for Shopify actually is
Built for Shopify is Shopify’s curation program. Apps are reviewed against Shopify’s published requirements for performance, integration and design, and the status goes only to apps that meet all of them.
The badge shows on the app’s Shopify App Store listing, so merchants see it when they shortlist tools. Apps have to keep meeting the requirements to keep the status.
What Shopify evaluates
The requirements cover prerequisites, performance, integration and design, with extra criteria for some app categories. Two shape what merchants notice first.
Performance
Apps that add code to storefronts can’t slow them down. Shopify measures an app’s impact on storefront speed and sets a limit on how much it may affect it.
Design and install experience
The admin app has to feel like a native part of Shopify, embedded in the Shopify admin. Storefront widgets have to work with the merchant’s theme rather than fight it.
Install Quoli free from the Shopify App Store. The free forever plan covers the core widgets, and paid plans start with a 14-day trial.